Domain Name Gold: Finding the Hidden Gems
Domain name is the web address of your site, which generally follows with a ‘www’. We can mention an example of this which is also a well reputed domain name is www.amazon.com.
What makes a good domain name?
The web address of your site should, by no means, be a difficult one to write or remember. It is supposed to be an aid, not a barrier. Well, for a domain name, you can definitely consider your company’s name but at the same time, you can have a bias towards a phrase that promotes your own identity and your offerings.
Also, make sure not to be too opinionated about your domain name. Ask others if they find it good, and make note of others’ reactions to your domain name.
While registering a domain name that your main company website will use, I will indicate certain things that you should avoid:
1. There is a possibility of forgetting your domain name while typing the name into the browser or e-mailing you if you use a hyphen. So, avoid hyphen to reduce future problems.
2. Try not to use digits in your domain name. For example, if it is 3.com, you have to inform everyone that it is ‘3′ instead of ‘three’.
Now consider some good points which make a domain name a unique one:
1. Though unnecessary, it is convenient to use ‘.com’ as a part of your domain name. People normally tend to forget addresses ending in ‘net’ or ‘org’. Also, confidential e-mails end up going to wrong addresses because of this.
2. To just make it better than others, try keeping simple spellings.
3. Make it as short as possible as the maximum length should be 3 words or 20 characters.
You should attach a lot of importance to the factors mentioned above, for the domain name of your primary company. You can consider ‘.net’ sites, hyphens and numbers for the secondary sites, but refrain from using them for the primary company.
Well, it goes without saying that ‘.com’ extension is the most available one as far as the web sites are concerned. So, if possible, my suggestion would be to use ‘.com’ as part of your domain name. But, now it’s not easy to find good ‘.com’ domains as most have been obtained.
It is important to know that ‘.com’, ‘.net’, ‘.org’ actually indicate three different things. Commercial purposes are indicated by ‘.com’, network purposes by ‘.net’ and non-profit purposes by ‘.org’. Nowadays, this strict division does not hold. Choose any of the extensions available for domain names without thinking too much about these ins and outs.
Use of uppercase or lowercase letters
As mentioned above, your domain name can have anything ranging from letters to numbers or even to dashes. Let me tell you that capitalization makes no difference at all.
Using dashes in the domain name
Remember that a situation may arise that your desired domain name has already been bought, but, the same name is available with a dash. As sometimes it may remain as the only choice for you, familiarize yourself with the problems of using dash.
1) An ideal situation for your communication can never arise by using a dash in your domain name. Unless you tell the users the proper place to put the dash and they put it perfectly, they are likely to end up at a wrong site.
2) Dash is often left out by people as it is always difficult to use and uncommon to type.
Price of a Domain Name: You need to know that you have to pay as annual fee ranging from $6 to $50 varying as per the registration service) for your right to use the chosen domain name. But, it is just a rental service without letting you purchase the domain name.
It is your choice whether you wish to use a cheap registrant whose service over a period of time is doubtful. But remember that a saving in the short term might cost you in the long run. You should stress on the access control panel domain when you are registering for your domain. As far as the domain registrars go, many of them permit the webmasters to edit the domain hosting, manage the DNS records, and also widen the domain so that transfer of the domain from one registrar to another becomes easy through the internet, without requiring any support. This gives you a lot of control and freedom as a webmaster. If you have got registered under a particular registrar, you will never want to bear the effect of any mistake incurred by the registrar, if you have settled on the domain for a fair period of time.
So, to prosper properly on this track, make sure of the fact that your domain name is registered bearing in mind all the above-mentioned things. Is there any Problem to let someone else manage My Domain name?
Well, there is not any problem to do so but it is expected that you remain the owner or administrative contact of the account to fight shy of any probable problems in the future. For an instance, you may not be able to edit the information in your domain name setup needed to shift your site files to a new web server in the future. Being not the owner or administrator of the domain name, you can’t be able to direct browsers to your site’s new location.
As more than 20,000,000 domain names have already been registered, it is indeed surprising if you are satisfied with your domain name. Your choice of your domain name affects your purchasing the domain name. Apart from this, you can be inspired in the future in the future to think about an unregistered name that can be secured. Let me remind you that if you give a suitable mount of money (which you should have in your pocket) to the present owner of the perfect domain name, it is both sensible and wise.
You are expected to be a marketer who researches and this research on this subject makes you familiar with a mixed bag of opinions. Your choosing of domain name can be sometimes discouraging as well. But, two common points are there.
1. Select the domain name as soon as you lay down your business plan.
2. Register the domain name as soon as you select it.
In conclusion, buy the domain names that have fascinated you even if you haven’t resolved your business plan. If it is bought at a reasonably priced registrar like GoDaddy, then it is not very expensive. You can resell it in the future or perhaps even improve it with creative content. But, you may not get it in the future if you do not buy it at once.

























































































